Sales & Influence

Want to know the secrets of getting a YES more often?

Find out how you /your team can massively increase your sales skills and ability to positively influence others.

Unlock Sales Success

Learn how to find out what really motivates people to buy something and how to move them towards your product / service.

Verbal & Non-Verbal Influence

Hone and develop your communication channels so you can better learn the secrets of influence and persuasion.

Dealing With Objections

Know how to uncover the REAL objection and deal with it elegantly without any form of confrontation.

Sales & Influence Training

What does Howard cover?
  • How YOU and/or your TEAM can massively increase your sales skills and ability to positively influence others.
  • Understand what really makes your sales proposition unique.
  • Find out the psychological principles of how people choose what to buy.
  • Learn how most of the time… the objection comes from the sales person… not from the prospect!
  • How to deal with objections.
  • How to stay in control of the sales dynamic.
  • Avoiding buyers remorse!
  • Spotting buying signals
  • Cross-selling
  • Verbal and Non-Verbal patterns of influence
  • Plus much MoRE…
How Do I Get Access To These Sales & Influence Skills?

In-House Training

Howard has been into 100’s of different organisations and therefore, understands how to customise training to specifically match your needs. Prior to any training we will discuss any industry specific nuances so that it “hits the spot!”

The training is flexible and Howard is just as comfortable presenting interactive in-house workshops to small numbers of people as he is presenting to audiences of 250 plus.

1-2-1 Coaching

Howard can work with people on a 1-2-1 basis helping people overcome the specific issues that hold them back. The focus of this coaching is to help people go from “knowing” about the skills to actually “doing” the skills, so that they become integrated into their daily lives.


From time to time, Howard presents live webinars covering the basics of sales & influence. This training is great as an introduction or a refresher and can be enjoyed without leaving the comfort of the office. Keep checking the website for dates and details.

Public Events

You can experience Howard live at various events around the country. These events are not only useful as a way of learning Sales & Influence, but as the attendees come from lots of different industries it can be a great opportunity to network and to practice with others who have a different perspective. Keep checking the website for dates and details.

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Howard's Training Style

Howard’s goal is not simply to talk at people giving them theory… it is give people a host of tools that they can begin to use immediately following the training. People often find themselves enjoying the sessions much more than they thought they would but guess what… people learn best when they are having fun!

Time and time again people have reported to doubling and tripling their conversion rates after the training!

What Are People Saying?

I would recommend Howard and his method of training to anyone.  We recently held a manager’s day that Howard was invited to attend. This turned out to be a very entertaining, enlightening session. The feedback from managers was so positive we are looking to hold more sessions.  The whole group was buzzing and thoroughly engaged throughout.  This has continued into their day to day branch running. Howard’s unique style of training, engaging the audience was very entertaining and definitely hit the mark with our group.

Pamela Bruce

Managing Director, Nurse Plus Ltd

Our entire team were extremely impressed with the training we had with Howard. We had an extremely informative, challenging and enjoyable day. Howard made us think differently and gave us simple ways to change our behaviour to be more effective. Howard took immense care in his preparations and in tailoring our training specifically for us. The results speak for themselves, the entire team has been implementing the techniques that Howard taught us on the day and reporting dramatic improvements in their confidence in their ability to handle and convert new enquiries effectively. I would highly recommend Howard to anyone serious about developing their organisation.

Florence McCarthy

Managing Partner, McCarthy & Co. Solicitors

Howard designs and delivers really lively and engaging training sessions. He trains using a simple, step by step process which makes it easy to follow and replicate. I’ve worked with Howard over a number of years to deliver sales training. If you’re struggling to get sales results and want some help, speak to Howard.

Teresa Harris – Second Opinion Marketing

Howard is an excellent trainer and I am delighted to endorse him, I always find him engaging and he gets the message across to people really well.

I would not hesitate to recommend him to anyone who wanted to make a serious difference in terms of sales success.

T Parnell, MD – QS Clapham & Collinge

We were delighted with the training that you provided for us on handling and converting enquiries– it was entertaining, thought-provoking and, most importantly, pitched at an appropriate level.  Truly a refreshing change from Powerpoint  based training! It was useful to have a different  perspective and we will be very likely to invite you to return to provide refresher training in future.

Sue Hatton

Director, Pickerings

We have worked with Howard over a number of years and on a number of occasions. His Sales Training is both practical and professional and always thoroughly entertaining. One of our lawyers comments that he could always have a career as a stand up comedian! Will give you techniques you will remember for years to come.

Michelle Webley – Woolley & Co Solicitors

Thoroughly enjoyed this course… Howard was very engaging. I found the training and approach to new ideas/ways of doing things interesting. It was especially good to hear the presenters real life evidence and testimonials of the work/new strategies in practice which gave greater confidence that they will work! Already I am using the techniques suggested by Howard when speaking to potential new clients with great effect.

Williamsons Solicitors


Wondering if Howard can help you? Want to find out more about his approach? Have an idea or want some training help and support? Schedule a FREE initial chat with Howard…